Market research for the optimization of the consumers response to the recent award of a protected geographical indication to a local product, beans from la baneza-leon (Spain)

  1. Urbano, B.
  2. Gonzalez-Andres, F.
  3. Casquero, P.
Revista:
Journal of International Food and Agribusiness Marketing

ISSN: 0897-4438,  1528-6983

Any de publicació: 2008

Volum: 20

Número: 2

Pàgines: 7-32

Tipus: Article

DOI: 10.1080/08974430802186076 GOOGLE SCHOLAR
Font de les dades: Scopus