Dimensiones críticas en la proliferación y mitigación de la desinformaciónun estudio Delphi

  1. Vara-Miguel, Alfonso 1
  2. Martínez-Costa , María del Pilar 1
  3. Sánchez-García, Pilar 2
  4. Novoa-Jaso, María Fernanda 1
  1. 1 Universidad de Navarra
    info

    Universidad de Navarra

    Pamplona, España

    ROR https://ror.org/02rxc7m23

  2. 2 Universidad de Valladolid
    info

    Universidad de Valladolid

    Valladolid, España

    ROR https://ror.org/01fvbaw18

Revista:
Estudios sobre el mensaje periodístico

ISSN: 1988-2696

Año de publicación: 2024

Volumen: 30

Número: 2

Páginas: 281-293

Tipo: Artículo

DOI: 10.5209/ESMP.93763 SCOPUS: 2-s2.0-85197306959 DIALNET GOOGLE SCHOLAR lock_openDadun editor

Otras publicaciones en: Estudios sobre el mensaje periodístico

Resumen

Aunque la propagación de bulos y desinformaciones ha sido una constante histórica, la tecnología actual ha potenciado su alcance y efectos. Las investigaciones existentes se han centrado en el concepto de desinformación, el análisis de los factores tecnológicos y sociales que facilitan su proliferación y el estudio de sus efectos tanto a nivel social como individual. Este estudio propone futuras direcciones de investigación que aborden los desafíos emergentes en el campo de la desinformación, enfocándose en su continua adaptación y en las estrategias más efectivas para su mitigación en la era digital. Mediante el empleo de un método Delphi (N=16), la investigación revela cuatro dimensiones generales: entorno digital y redes sociales, que aborda la complejidad de la desinformación en plataformas y redes; calidad de la información y veracidad, centrado en la importancia de la integridad informativa y prácticas periodísticas éticas; competencia y atención de la audiencia, que examina el desafío de captar y mantener la atención del público en un entorno mediático saturado; polarización y discursos de odio, que resalta la necesidad de combatir las consecuencias sociales negativas de la desinformación.

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