JESUS
BERMEJO BERROS
CATEDRATICOS DE UNIVERSIDAD
Joaquín
Aldás Manzano
Joaquín Aldás Manzano-rekin lankidetzan egindako argitalpenak (1)
2017
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Product Placement in Video Games: The Effect of Brand Familiarity and Repetition on Consumers' Memory
Journal of Interactive Marketing, Vol. 38, pp. 55-63