Tell me what they are like and I will tell you where they buy. An analysis of omnichannel consumer behavior

  1. Rodríguez-Torrico, P.
  2. San José Cabezudo, R.
  3. San-Martín, S.
Zeitschrift:
Computers in Human Behavior

ISSN: 0747-5632

Datum der Publikation: 2017

Ausgabe: 68

Seiten: 465-471

Art: Artikel

DOI: 10.1016/J.CHB.2016.11.064 GOOGLE SCHOLAR