Fostering Innovation in Cultural Contexts: Market Orientation, Service Orientation, and Innovations in Museums

  1. Camarero, C.
  2. Garrido, M.J.
Aldizkaria:
Journal of Service Research

ISSN: 1094-6705,  1552-7379

Argitalpen urtea: 2012

Alea: 15

Zenbakia: 1

Orrialdeak: 39-58

Mota: Berrikuspena

DOI: 10.1177/1094670511419648 GOOGLE SCHOLAR
Datuen iturria: Scopus