Fostering Innovation in Cultural Contexts: Market Orientation, Service Orientation, and Innovations in Museums

  1. Camarero, C.
  2. Garrido, M.J.
Revue:
Journal of Service Research

ISSN: 1094-6705,  1552-7379

Année de publication: 2012

Volumen: 15

Número: 1

Pages: 39-58

Type: Révision

DOI: 10.1177/1094670511419648 GOOGLE SCHOLAR
La source de données: Scopus