Segmenting and profiling attendees of a film festival

  1. Báez, A.
  2. Devesa, M.
Aldizkaria:
International Journal of Event and Festival Management

ISSN: 1758-2962 1758-2954

Argitalpen urtea: 2014

Alea: 5

Zenbakia: 2

Orrialdeak: 96-115

Mota: Artikulua

DOI: 10.1108/IJEFM-08-2013-0021 GOOGLE SCHOLAR