User Acceptance of Information Technology Systems as a Driver of Innovation in the Colombian Fashion Industry: An Abstract

  1. Ceballos, L.M.
  2. Ortega, A.M.
  3. Torres, L.E.
  4. Jaramillo-Echeverri, M.-S.
Büchersammlung:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science

ISSN: 2363-6173,  2363-6165

Datum der Publikation: 2022

Seiten: 171-172

Art: Buch-Kapitel

DOI: 10.1007/978-3-030-89883-0_46 GOOGLE SCHOLAR
Datenquelle: Scopus