User Acceptance of Information Technology Systems as a Driver of Innovation in the Colombian Fashion Industry: An Abstract

  1. Ceballos, L.M.
  2. Ortega, A.M.
  3. Torres, L.E.
  4. Jaramillo-Echeverri, M.-S.
Collection de livres:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science

ISSN: 2363-6173 2363-6165

Année de publication: 2022

Pages: 171-172

Type: Chapitre d'ouvrage

DOI: 10.1007/978-3-030-89883-0_46 GOOGLE SCHOLAR