Determinants of influence and participation in the buying center. An analysis of Spanish industrial companies

  1. Garrido-Samaniego, M.J.
  2. Gutiérrez-Cillán, J.
Journal:
Journal of Business and Industrial Marketing

ISSN: 0885-8624

Year of publication: 2004

Volume: 19

Issue: 5

Pages: 320-336

Type: Review

DOI: 10.1108/08858620410561051 GOOGLE SCHOLAR

Sustainable development goals

Data source: Scopus