How market entry order mediates the influence of firm resources on new product performance

  1. Rodríguez-Pinto, J.
  2. Rodríguez-Escudero, A.I.
  3. Gutiérrez-Cillán, J.
Aldizkaria:
Journal of Engineering and Technology Management - JET-M

ISSN: 0923-4748

Argitalpen urtea: 2012

Alea: 29

Zenbakia: 2

Orrialdeak: 241-264

Mota: Artikulua

DOI: 10.1016/J.JENGTECMAN.2012.03.001 GOOGLE SCHOLAR
Datuen iturria: Scopus