Departamento
Organización de Empresas y Comercialización e Investigación de Mercados
Publicaciones (24) Publicaciones en las que ha participado algún/a investigador/a
2021
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"Be seamless, my firm!": cómo gestionar la experiencia de interacción omnicanal con los consumidores
Revista de marketing y publicidad, Núm. 3, pp. 7-38
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A multi-criteria procedure in new product development using different qualitative scales
Applied Soft Computing, Vol. 106
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Benefits from the standardisation of the complaint management system
Total Quality Management and Business Excellence, Vol. 32, Núm. 7-8, pp. 737-757
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Brand deletion implementation: The effect on performance of context and process factors
European Management Journal, Vol. 39, Núm. 1, pp. 147-161
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Building and development of an organizational competence for digital transformation in SMEs
Journal of Industrial Engineering and Management, Vol. 14, Núm. 1, pp. 15-24
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Culinary tourism experiences: The effect of iconic food on tourist intentions
Tourism Management Perspectives, Vol. 40
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El pensamiento estratégico chino. Las bases del modelo chino de gobernanza mundial
Sinología hispánica, Núm. 12, pp. 1-32
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Experiencias con disciplinas artísticas en el aprendizaje de dirección de empresas
Aula de encuentro: Revista de investigación y comunicación de experiencias educativas, Vol. 23, Núm. 1, pp. 166-187
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How to foster employee satisfaction by means of coaching, motivation, emotional salary and social media skills in the agri-food value chain
New Medit, Vol. 20, Núm. 1, pp. 39-56
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Inspiratory muscle training program using the powerbreath®: Does it have ergogenic potential for respiratory and/or athletic performance? a systematic review with meta-analysis
International Journal of Environmental Research and Public Health, Vol. 18, Núm. 13
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Is the formalization of npd collaboration productive or counterproductive: Contingent effects of trust between partners
Business Research Quarterly, Vol. 24, Núm. 1, pp. 2-18
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Knowledge management and sustainable balanced scorecard: Practical application to a service sme
Sustainability (Switzerland), Vol. 13, Núm. 13
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Lean school: an example of industry-university collaboration
Production Planning and Control, Vol. 32, Núm. 6, pp. 473-488
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On the project risk baseline: Integrating aleatory uncertainty into project scheduling
Computers and Industrial Engineering, Vol. 160
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Organizational antecedents to designing a comprehensive complaint management system
Journal of Management and Organization, Vol. 27, Núm. 3, pp. 481-506
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Preferencias ante el empleo en el sector agrario: un análisis de género, generacional y de trabajadores actuales y futuros
ITEA, información técnica económica agraria: revista de la Asociación Interprofesional para el Desarrollo Agrario ( AIDA ), Vol. 117, Núm. 4, pp. 436-448
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Project risk management from the bottom-up: Activity Risk Index
Central European Journal of Operations Research, Vol. 29, Núm. 4, pp. 1375-1396
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SOS to my followers! The role of marketing communications in reinforcing online travel community value during times of crisis
Tourism Management Perspectives, Vol. 39
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The Combinations of Market and Non-Market Strategies That Facilitates Family Firm Survival
Entrepreneurship Research Journal, Vol. 11, Núm. 3, pp. 245-286
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The effect of use, overuse, and appeal of mobile game app on add-ons purchases and players recruitment
Journal of Organizational and End User Computing, Vol. 33, Núm. 2, pp. 59-84